New Year , New Release: No Hassle CO.

I am a Jersey girl, born and raised. I love the hustle and bustle of the surrounding cities and the grind I see in so many eyes on a daily basis. In a day and age when society sees my generation as doomed, I see something different. I went to college in North Carolina which provided me first with culture shock, then a slight depression, which gradually grew into sincere appreciation for the South. Over time North Carolina happily surprised me with its creative community and their style subculture. Take for example, Carl Anthony and No Hassle Co.  

I met the founder of No Hassle while in school. For starters, the man is fly. He has a hipster/southern gentlemen swag, a look not many are hip to. Conversations about business turned into reality with the release of No Hassle Co, a line dedicated to innovation. The pieces are versatile and for every kind of style. The only requirement  is to  live a chill lifestyle.  Carl said it best, "In a world filled with stress and doubt, we just want to live hassle free." Couldn't agree more. Support the lifestyle, NO HASSLE.

HH: What would you say is the No Hassle style philosophy ?
CA:Innovation is key. All No Hassle Co. designs are Hand-Written or Hand-drawn for a vintage appeal. We try not to over think and just create clothing that can be worn with ease. We are competing with over 100+ brands just on Kazbah so our focus is to separate No Hassle products from the crowd.

HH: What events led up to the launch of No Hassle ?
CA:A desire to express our talents and lifestyle. In a world filled with stress and doubt, we just want to live hassle free.

HH: What would you say is a major source of inspiration for collections ?
CA: Personal style, experiences, Music, thrift stores, really just all things (fresh).

HH: How do you hope you grow your business in the next few years ?
CA: Expansion! Diversity in our customer base and creating avenues outside of clothing. No Hassle has been in business for less than 1 year, so at this point we want to stay patient and improve our collections each season. In an industry like retail, you just remain thankful to see steady growth. Longevity is the ultimate accomplishment.

HH: Where can we follow and shop the brand ?
CA: Follow us on twitter and instagram @NoHassleCo - Shop No Hassle Co. on Karmaloop's Kazbah.com as well as Civic Threads located in Downtown GSO (527 S Elm).

HH: Any events /upcoming releases you want HauteHemi readers to be aware of ?
CA: Yes! Our "Archetype Collection" will be released January 15, 2013 on Kazbah.com! We are excited to introduce some new and updated products. Including a collaboration with Labelous Cloth on the first No Hassle Footwear package!